About Studio Grazia
A Creative Studio
Built on
Unique Perspective
Studio Grazia is a multidisciplinary creative studio founded on the belief that every space, brand, experience, and object should tell a story. Rooted in design, hospitality, aesthetics, and storytelling, we take a holistic approach to creating worlds that shape the way people live, gather, and experience life.
Every project begins with an idea, a memory, a place, or a feeling. Through research, creative direction, and thoughtful storytelling, we transform those ideas into environments and experiences with depth, atmosphere, and meaning.
Drawing inspiration from art, architecture, fashion, travel, and culture, our work moves fluidly across disciplines to create worlds that are deeply personal, unique, and tailored to each client's vision.
Based between Chicago and Los Angeles, we partner with private clients, brands, developers, and hospitality groups to bring meaningful ideas to life and create experiences that people can see, feel, and remember.
"We don't apply a formula. We uncover the story that already exists and bring it to life through our unique lens."
The most memorable brands are built on perspective. The most compelling spaces evoke emotion. The most successful experiences create connection. At Studio Grazia, we uncover what makes something unique and translate it into a cohesive story that extends across every touchpoint.
Marcelo Graziano
Meet the Founder
Marcelo Graziano
Founder & Creative Director, Studio Grazia
From the very beginning, design and the arts have played a defining role in Marcelo's life. Growing up in Chicago's historic Gold Coast, he developed a deep appreciation for architecture, craftsmanship, and aesthetics. He was raised in a family deeply connected to the arts—his father was a film and architecture enthusiast, his mother had a passion for photography, fashion, and editorial storytelling, and his grandparents possessed a deep appreciation for fine art, music, and literature. Surrounded by creativity from a young age, Marcelo learned to see beauty, culture, and storytelling as an integral part of everyday life.
As a child, he explored artistic expression through drawing, painting, and fashion design classes at the Art Institute of Chicago. He later studied Art History and Fine Art before building a foundation in luxury retail, styling, creative direction, and digital media, developing expertise in branding, visual identity, graphic design, and photography.
In 2022, Marcelo founded Studio Grazia in Los Angeles as an interior design studio. Today, it has evolved into a multidisciplinary creative studio rooted in his belief that design shapes the way we live, gather, and experience the world. Drawing inspiration from art, fashion, travel, and culture, Marcelo creates spaces, brands, and experiences rich in character, atmosphere, and meaning.
Selected Work
Luxury menswear membership and lifestyle brand. Full identity, brand world, content strategy, and marketing systems.
Luxury real estate marketing and brand development for Chicago's most discerning clientele.
Experiential hospitality and elevated cannabis events. Concept, brand identity, and full event design.